David Sudarma from Cru & Christy Johnson from AIA – Relationship Centered Strategy, Content Marketing and User Centered Marketing

November 26, 2019
Zach Leighton

The Ministry Growth Show

00:00 / 56:25

This week on The Ministry Growth Show we talk with David Sudarma and Christy Johnson. David is the Associate Director of CRU‘s Digital Product and Technology Team and Christy is the Executive Director of Advancement and Fundraising where she oversees fundraising, marketing and IT for Athlete’s in Action. David and Christy both share a ton […] The post David Sudarma from Cru & Christy Johnson from AIA – Relationship Centered Strategy, Content Marketing and User Centered Marketing appeared first on Reliant Creative.

Our conversation with David and Christy shaped several of our ministry-marketing guides, including fundraising storytelling and why nonprofit partnerships are the future of ministry.

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Let's tell powerful stories of how God's working through your ministry.

Don’t lose out on donor investment because your stories aren’t being told effectively. Let us help you become the guide and mentor your donors need to be the hero’s for your cause.

David Sudarma from Cru & Christy Johnson from AIA – Relationship Centered Strategy, Content Marketing and User Centered Marketing

Subscribe here:

Share this Episode

Listen to More Episodes

Todd Hall from Relational Spirituality | The Difference Between Explicit and Implicit Knowledge, and How It Impacts Our Relationship with God, Ourselves, and Others

Vick Green from Replicate Ministries | The Missing Piece in Church Discipleship (It’s Not Strategy)

David Sudarma from Sierra Marketing | Is SEO Dead? What AI Means for Church Visibility

Let's tell powerful stories of how God's working through your ministry.

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a 501(c)3 nonprofit (EIN 27-3895372)

© 2026 | Reliant Creative, Inc

Reliant Creative, a DBA of
Reliant Media Group, a 501(c)3 nonprofit (EIN 27-3895372)

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Resources

About Reliant

David Sudarma from Cru & Christy Johnson from AIA – Relationship Centered Strategy, Content Marketing and User Centered Marketing

Subscribe here:

Share this Episode

Listen to More Episodes

Todd Hall from Relational Spirituality | The Difference Between Explicit and Implicit Knowledge, and How It Impacts Our Relationship with God, Ourselves, and Others

Vick Green from Replicate Ministries | The Missing Piece in Church Discipleship (It’s Not Strategy)

David Sudarma from Sierra Marketing | Is SEO Dead? What AI Means for Church Visibility

Let's tell powerful stories of how God's working through your ministry.

Reliant Creative, a DBA of Reliant Media Group, a 501(c)3 nonprofit (EIN 27-3895372)

© 2026 | Reliant Creative, Inc

Reliant Creative, a DBA of Reliant Media Group, a 501(c)3 nonprofit (EIN 27-3895372)

Take Action

Resources

About Reliant

Reliant Creative, a DBA of Reliant Media Group,
a 501(c)3 nonprofit (EIN 27-3895372)

Reliant Creative, a DBA of
Reliant Media Group, a 501(c)3 nonprofit (EIN 27-3895372)